{"id":6550,"date":"2025-10-21T16:29:34","date_gmt":"2025-10-21T13:29:34","guid":{"rendered":"https:\/\/myatov.ru\/?p=6550"},"modified":"2025-10-21T19:41:33","modified_gmt":"2025-10-21T16:41:33","slug":"bolshojj-chek-list-predprinimatelja-po-vnedreniju-e-e-a-t-2-0","status":"publish","type":"post","link":"https:\/\/myatov.ru\/old2025\/seo\/bolshojj-chek-list-predprinimatelja-po-vnedreniju-e-e-a-t-2-0\/","title":{"rendered":"\ud83d\udccb \u0411\u043e\u043b\u044c\u0448\u043e\u0439 \u0447\u0435\u043a-\u043b\u0438\u0441\u0442 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u044f \u043f\u043e \u0432\u043d\u0435\u0434\u0440\u0435\u043d\u0438\u044e E-E-A-T 2.0"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">E-E-A-T 2.0 &#8212; \u044d\u0442\u043e \u0441\u0438\u0441\u0442\u0435\u043c\u0430 <strong>\u0440\u0435\u043f\u0443\u0442\u0430\u0446\u0438\u0438 \u0432\u0430\u0448\u0435\u0433\u043e \u0431\u0440\u0435\u043d\u0434\u0430 \u0432 \u0433\u043b\u0430\u0437\u0430\u0445 \u0418\u0418<\/strong>.<br>\u041e\u0442 \u043d\u0435\u0451 \u0437\u0430\u0432\u0438\u0441\u0438\u0442, <strong>\u043f\u043e\u043f\u0430\u0434\u0451\u0442 \u043b\u0438 \u0432\u0430\u0448 \u0441\u0430\u0439\u0442 \u0432 \u043e\u0442\u0432\u0435\u0442\u044b ChatGPT, Google AI, \u042f\u043d\u0434\u0435\u043a\u0441 GPT, DeepSeek \u0438 \u0434\u0440\u0443\u0433\u0438\u0445 \u043d\u0435\u0439\u0440\u043e\u0441\u0435\u0442\u0435\u0439.<\/strong><strong><br><\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1. Experience (\u041e\u043f\u044b\u0442)<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0418\u0418 \u043f\u0440\u0435\u0434\u043f\u043e\u0447\u0438\u0442\u0430\u0435\u0442 \u0438\u0441\u0442\u043e\u0447\u043d\u0438\u043a\u0438, \u0433\u0434\u0435 <strong>\u043e\u043f\u044b\u0442 \u0434\u043e\u043a\u0430\u0437\u0430\u043d, \u0430 \u043d\u0435 \u0437\u0430\u044f\u0432\u043b\u0435\u043d.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0427\u0442\u043e \u0432\u043d\u0435\u0434\u0440\u0438\u0442\u044c:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u2705 \u0423\u043a\u0430\u0436\u0438\u0442\u0435 <strong>\u0430\u0432\u0442\u043e\u0440\u043e\u0432 \u0441\u0442\u0430\u0442\u0435\u0439<\/strong> \u0441 \u0438\u0445 \u0434\u043e\u043b\u0436\u043d\u043e\u0441\u0442\u044f\u043c\u0438, \u043e\u043f\u044b\u0442\u043e\u043c \u0438 \u0444\u043e\u0442\u043e.<br><em>\u041f\u0440\u0438\u043c\u0435\u0440:<\/em> \u00ab\u0410\u0432\u0442\u043e\u0440 &#8212; \u0418\u0432\u0430\u043d \u041f\u0435\u0442\u0440\u043e\u0432, 12 \u043b\u0435\u0442 \u0432 \u0434\u0435\u0432\u0435\u043b\u043e\u043f\u043c\u0435\u043d\u0442\u0435, \u0437\u0430\u043f\u0443\u0441\u0442\u0438\u043b > 40 \u043f\u0440\u043e\u0435\u043a\u0442\u043e\u0432\u00bb.<\/li>\n\n\n\n<li>\u2705 \u0414\u043e\u0431\u0430\u0432\u044c\u0442\u0435 \u0440\u0430\u0437\u0434\u0435\u043b \u00ab\u041d\u0430\u0448 \u043e\u043f\u044b\u0442\u00bb \/ \u00ab\u0420\u0435\u0430\u043b\u0438\u0437\u043e\u0432\u0430\u043d\u043d\u044b\u0435 \u043a\u0435\u0439\u0441\u044b\u00bb \u0441 \u0446\u0438\u0444\u0440\u0430\u043c\u0438:<br><em>\u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440:<\/em> \u00ab\u0420\u043e\u0441\u0442 \u0442\u0440\u0430\u0444\u0438\u043a\u0430 \u043d\u0430 +180 % \u0437\u0430 4 \u043c\u0435\u0441\u044f\u0446\u0430\u00bb, \u00ab\u0421\u043e\u043a\u0440\u0430\u0442\u0438\u043b\u0438 CPL \u043d\u0430 37 %\u00bb.<\/li>\n\n\n\n<li>\u2705 \u041e\u043f\u0443\u0431\u043b\u0438\u043a\u0443\u0439\u0442\u0435 <strong>\u0440\u0435\u0430\u043b\u044c\u043d\u044b\u0435 \u043e\u0442\u0437\u044b\u0432\u044b \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432<\/strong> \u0441 \u0438\u043c\u0435\u043d\u0430\u043c\u0438 \u0438 \u0441\u0441\u044b\u043b\u043a\u0430\u043c\u0438.<\/li>\n\n\n\n<li>\u2705 \u0418\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u0439\u0442\u0435 \u0441\u0442\u043e\u0440\u0438\u0442\u0435\u043b\u043b\u0438\u043d\u0433: \u043a\u0435\u0439\u0441\u044b \u00ab\u0438\u0437\u043d\u0443\u0442\u0440\u0438\u00bb, \u0430 \u043d\u0435 \u043f\u0440\u0435\u0441\u0441-\u0440\u0435\u043b\u0438\u0437\u044b.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u041a\u0430\u043a \u0438\u0437\u043c\u0435\u0440\u0438\u0442\u044c:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>CTR \u0438 \u0432\u0440\u0435\u043c\u044f \u043d\u0430 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0435 \u0440\u0430\u0441\u0442\u0443\u0442 \u043d\u0430 15-25 %,<\/li>\n\n\n\n<li>\u0447\u0430\u0441\u0442\u043e\u0442\u0430 \u0446\u0438\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0430 \u0418\u0418 &#8212; \u0434\u043e +30 % (\u043f\u043e \u0434\u0430\u043d\u043d\u044b\u043c Seer Interactive, 2025).<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2. Expertise (\u042d\u043a\u0441\u043f\u0435\u0440\u0442\u043d\u043e\u0441\u0442\u044c)<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0418\u0418 \u0438\u0449\u0435\u0442 <strong>\u0437\u043d\u0430\u043d\u0438\u0435, \u043a\u043e\u0442\u043e\u0440\u043e\u0435 \u043f\u043e\u0434\u0442\u0432\u0435\u0440\u0436\u0434\u0435\u043d\u043e \u043a\u043e\u043c\u043f\u0435\u0442\u0435\u043d\u0446\u0438\u0435\u0439.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0427\u0442\u043e \u0432\u043d\u0435\u0434\u0440\u0438\u0442\u044c:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u2705 \u0414\u043e\u0431\u0430\u0432\u044c\u0442\u0435 <strong>\u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0443 \u201c\u042d\u043a\u0441\u043f\u0435\u0440\u0442\u044b \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438\u201d<\/strong> &#8212; \u0441 \u043e\u043f\u0438\u0441\u0430\u043d\u0438\u0435\u043c \u043f\u0440\u043e\u0444\u0438\u043b\u044f, \u043f\u0443\u0431\u043b\u0438\u043a\u0430\u0446\u0438\u0439, \u043a\u043e\u043d\u0444\u0435\u0440\u0435\u043d\u0446\u0438\u0439.<\/li>\n\n\n\n<li>\u2705 \u0412 \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0435 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u0439\u0442\u0435 <strong>\u0442\u043e\u0447\u043d\u044b\u0435 \u0434\u0430\u043d\u043d\u044b\u0435, \u0444\u043e\u0440\u043c\u0443\u043b\u044b, \u0442\u0430\u0431\u043b\u0438\u0446\u044b, \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f<\/strong>.<\/li>\n\n\n\n<li>\u2705 \u0414\u0435\u043b\u0430\u0439\u0442\u0435 <strong>\u0433\u043e\u0441\u0442\u0435\u0432\u044b\u0435 \u0441\u0442\u0430\u0442\u044c\u0438<\/strong> \u043d\u0430 vc.ru, Habr, RBC, LinkedIn.<\/li>\n\n\n\n<li>\u2705 \u041f\u0443\u0431\u043b\u0438\u043a\u0443\u0439\u0442\u0435 \u0432\u0438\u0434\u0435\u043e, \u043f\u043e\u0434\u043a\u0430\u0441\u0442\u044b, \u0438\u043d\u0442\u0435\u0440\u0432\u044c\u044e.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u041a\u0430\u043a \u0438\u0437\u043c\u0435\u0440\u0438\u0442\u044c:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0420\u043e\u0441\u0442 \u0443\u043f\u043e\u043c\u0438\u043d\u0430\u043d\u0438\u0439 \u0431\u0440\u0435\u043d\u0434\u0430 \u0432 \u043f\u043e\u0438\u0441\u043a\u0435 (+15-20 %),<\/li>\n\n\n\n<li>\u0443\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u0435 \u0434\u043e\u043b\u0438 AI-\u0446\u0438\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f \u043d\u0430 25-40 % (\u0434\u0430\u043d\u043d\u044b\u0435 BrightEdge AI Search Report, 2025).<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3. Authoritativeness (\u0410\u0432\u0442\u043e\u0440\u0438\u0442\u0435\u0442\u043d\u043e\u0441\u0442\u044c)<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0418\u0418 \u0434\u043e\u0432\u0435\u0440\u044f\u0435\u0442 \u0442\u0435\u043c, \u043a\u043e\u0433\u043e <strong>\u0446\u0438\u0442\u0438\u0440\u0443\u044e\u0442 \u0438 \u0443\u0432\u0430\u0436\u0430\u044e\u0442 \u0432 \u0441\u0435\u0442\u0438.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0427\u0442\u043e \u0432\u043d\u0435\u0434\u0440\u0438\u0442\u044c:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u2705 \u041f\u043e\u043b\u0443\u0447\u0438\u0442\u0435 5-10 \u0443\u043f\u043e\u043c\u0438\u043d\u0430\u043d\u0438\u0439 \u0432 \u043c\u0435\u0434\u0438\u0430 \u0438\u043b\u0438 \u043f\u0430\u0440\u0442\u043d\u0451\u0440\u0441\u043a\u0438\u0445 \u0431\u043b\u043e\u0433\u0430\u0445.<\/li>\n\n\n\n<li>\u2705 \u0420\u0430\u0437\u043c\u0435\u0441\u0442\u0438\u0442\u0435 \u0438\u043d\u0442\u0435\u0440\u0432\u044c\u044e\/\u043e\u0431\u0437\u043e\u0440\u044b \u0441 \u0443\u0447\u0430\u0441\u0442\u0438\u0435\u043c CEO \u0438\u043b\u0438 \u044d\u043a\u0441\u043f\u0435\u0440\u0442\u043e\u0432.<\/li>\n\n\n\n<li>\u2705 \u0421\u0444\u043e\u0440\u043c\u0438\u0440\u0443\u0439\u0442\u0435 <strong>\u0440\u0435\u043f\u0443\u0442\u0430\u0446\u0438\u043e\u043d\u043d\u044b\u0439 \u043f\u0440\u043e\u0444\u0438\u043b\u044c \u0431\u0440\u0435\u043d\u0434\u0430<\/strong> (\u043a\u0430\u0440\u0442\u0430 \u0443\u043f\u043e\u043c\u0438\u043d\u0430\u043d\u0438\u0439, PR-\u043f\u043e\u0440\u0442\u0444\u043e\u043b\u0438\u043e).<\/li>\n\n\n\n<li>\u2705 \u041d\u0430\u0441\u0442\u0440\u043e\u0439\u0442\u0435 Wikipedia\/Crunchbase\/VC.ru-\u0441\u0442\u0440\u0430\u043d\u0438\u0446\u044b \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u041a\u0430\u043a \u0438\u0437\u043c\u0435\u0440\u0438\u0442\u044c:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0420\u043e\u0441\u0442 backlink-\u043f\u0440\u043e\u0444\u0438\u043b\u044f \u043d\u0430 20-30 %,<\/li>\n\n\n\n<li>\u0446\u0438\u0442\u0438\u0440\u0443\u0435\u043c\u043e\u0441\u0442\u044c \u0432 AI-\u043e\u0442\u0432\u0435\u0442\u0430\u0445 \u043d\u0430 +40 % (\u043f\u043e Seer Interactive).<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>4. Trustworthiness (\u0414\u043e\u0432\u0435\u0440\u0438\u0435)<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0418\u0418 \u0444\u0438\u043b\u044c\u0442\u0440\u0443\u0435\u0442 \u043b\u043e\u0436\u044c, \u043d\u0435\u0434\u043e\u0441\u0442\u043e\u0432\u0435\u0440\u043d\u044b\u0435 \u0434\u0430\u043d\u043d\u044b\u0435 \u0438 \u0441\u043a\u0440\u044b\u0442\u044b\u0435 \u043c\u0430\u043d\u0438\u043f\u0443\u043b\u044f\u0446\u0438\u0438.<br>\u0414\u043b\u044f \u043d\u0435\u0433\u043e \u0432\u0430\u0436\u043d\u0430 <strong>\u043f\u0440\u043e\u0437\u0440\u0430\u0447\u043d\u043e\u0441\u0442\u044c \u0431\u0438\u0437\u043d\u0435\u0441\u0430<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0427\u0442\u043e \u0432\u043d\u0435\u0434\u0440\u0438\u0442\u044c:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u2705 \u0420\u0430\u0437\u043c\u0435\u0441\u0442\u0438\u0442\u0435 <strong>\u043a\u043e\u043d\u0442\u0430\u043a\u0442\u044b, \u0430\u0434\u0440\u0435\u0441, \u0418\u041d\u041d, \u044e\u0440\u0438\u0434\u0438\u0447\u0435\u0441\u043a\u0443\u044e \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044e.<\/strong><\/li>\n\n\n\n<li>\u2705 \u0423\u043a\u0430\u0436\u0438\u0442\u0435 \u0443\u0441\u043b\u043e\u0432\u0438\u044f \u0440\u0430\u0431\u043e\u0442\u044b \u0438 \u0433\u0430\u0440\u0430\u043d\u0442\u0438\u0438 (\u043e\u0441\u043e\u0431\u0435\u043d\u043d\u043e \u0434\u043b\u044f e-commerce).<\/li>\n\n\n\n<li>\u2705 \u0414\u043e\u0431\u0430\u0432\u044c\u0442\u0435 <strong>\u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0443 \u201c\u041e \u043d\u0430\u0441\u201d<\/strong> \u0441 \u043a\u043e\u043c\u0430\u043d\u0434\u043e\u0439, \u0444\u043e\u0442\u043e \u0438 \u0446\u0435\u043d\u043d\u043e\u0441\u0442\u044f\u043c\u0438.<\/li>\n\n\n\n<li>\u2705 \u041f\u043e\u0441\u0442\u0430\u0432\u044c\u0442\u0435 <strong>SSL-\u0441\u0435\u0440\u0442\u0438\u0444\u0438\u043a\u0430\u0442, \u043f\u043e\u043b\u0438\u0442\u0438\u043a\u0443 \u043a\u043e\u043d\u0444\u0438\u0434\u0435\u043d\u0446\u0438\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0438, cookie-\u0431\u0430\u043d\u043d\u0435\u0440.<\/strong><\/li>\n\n\n\n<li>\u2705 \u041c\u043e\u043d\u0438\u0442\u043e\u0440\u044c\u0442\u0435 <strong>\u043e\u0442\u0437\u044b\u0432\u044b \u043d\u0430 \u042f\u043d\u0434\u0435\u043a\u0441.\u041a\u0430\u0440\u0442\u0430\u0445 \u0438 Google \u0411\u0438\u0437\u043d\u0435\u0441\u0435<\/strong> \u2014 \u043e\u0442\u0432\u0435\u0447\u0430\u0439\u0442\u0435 \u043d\u0430 \u043a\u0430\u0436\u0434\u044b\u0439.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u041a\u0430\u043a \u0438\u0437\u043c\u0435\u0440\u0438\u0442\u044c:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041f\u0430\u0434\u0435\u043d\u0438\u0435 bounce rate \u043d\u0430 10-15 %,<\/li>\n\n\n\n<li>\u0440\u043e\u0441\u0442 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u0439 \u043d\u0430 20 %,<\/li>\n\n\n\n<li>\u043f\u043e\u0432\u044b\u0448\u0435\u043d\u0438\u0435 \u0434\u043e\u0432\u0435\u0440\u0438\u044f \u0418\u0418 (\u043f\u043e\u043f\u0430\u0434\u0430\u043d\u0438\u044f \u0432 AI-\u043e\u0442\u0432\u0435\u0442\u044b +25 %).<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>5. \u041a\u043e\u043d\u0442\u0435\u043d\u0442 \u0438 \u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u0430 (E-E-A-T \u0432 \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0438)<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0418\u0418 \u0430\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u0443\u0435\u0442 \u043a\u0430\u043a \u0441\u043e\u0434\u0435\u0440\u0436\u0430\u043d\u0438\u0435, \u0442\u0430\u043a \u0438 \u0444\u043e\u0440\u043c\u0443 \u043f\u043e\u0434\u0430\u0447\u0438.<br>\u0412\u0430\u0448\u0438 \u0442\u0435\u043a\u0441\u0442\u044b \u0434\u043e\u043b\u0436\u043d\u044b \u0431\u044b\u0442\u044c <strong>\u0440\u0430\u0437\u0434\u0435\u043b\u0435\u043d\u044b \u043d\u0430 \u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u0431\u043b\u043e\u043a\u0438 (\u0447\u0430\u043d\u043a\u0438)<\/strong>, \u0441\u043e\u0434\u0435\u0440\u0436\u0430\u0442\u044c \u0441\u0445\u0435\u043c\u044b, \u0442\u0430\u0431\u043b\u0438\u0446\u044b, \u0441\u043f\u0438\u0441\u043a\u0438.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0427\u0442\u043e \u0432\u043d\u0435\u0434\u0440\u0438\u0442\u044c:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u2705 \u0417\u0430\u0433\u043e\u043b\u043e\u0432\u043a\u0438 H1\u2013H3 \u043f\u043e \u0438\u0435\u0440\u0430\u0440\u0445\u0438\u0438.<\/li>\n\n\n\n<li>\u2705 FAQ, HowTo, \u0442\u0430\u0431\u043b\u0438\u0446\u044b, \u0433\u0440\u0430\u0444\u0438\u043a\u0438.<\/li>\n\n\n\n<li>\u2705 \u041c\u0438\u043a\u0440\u043e\u0440\u0430\u0437\u043c\u0435\u0442\u043a\u0430 Schema.org (Article, FAQPage, Table).<\/li>\n\n\n\n<li>\u2705 \u0414\u043e\u0431\u0430\u0432\u043b\u044f\u0439\u0442\u0435 \u0434\u0430\u0442\u0443 \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0435\u0433\u043e \u043e\u0431\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u044f \u0438 \u0438\u0441\u0442\u043e\u0447\u043d\u0438\u043a\u0438.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u041a\u0430\u043a \u0438\u0437\u043c\u0435\u0440\u0438\u0442\u044c:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0421\u0430\u0439\u0442 \u043f\u043e\u043f\u0430\u0434\u0430\u0435\u0442 \u0432 AI-Overviews Google \u043d\u0430 30\u201340 % \u0447\u0430\u0449\u0435 (\u043f\u043e BrightEdge),<\/li>\n\n\n\n<li>\u0440\u043e\u0441\u0442 \u0442\u0440\u0430\u0444\u0438\u043a\u0430 \u0438\u0437 \u0433\u0435\u043d\u0435\u0440\u0430\u0442\u0438\u0432\u043d\u044b\u0445 \u0441\u0438\u0441\u0442\u0435\u043c \u043d\u0430 +20\u201335 %.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>6. \u0420\u0435\u043f\u0443\u0442\u0430\u0446\u0438\u044f \u0438 \u0432\u043d\u0435\u0448\u043d\u0438\u0435 \u0441\u0438\u0433\u043d\u0430\u043b\u044b<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0418\u0418 \u043e\u0446\u0435\u043d\u0438\u0432\u0430\u0435\u0442 \u0432\u0435\u0441\u044c \u0446\u0438\u0444\u0440\u043e\u0432\u043e\u0439 \u0441\u043b\u0435\u0434 \u0431\u0440\u0435\u043d\u0434\u0430.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0427\u0442\u043e \u0432\u043d\u0435\u0434\u0440\u0438\u0442\u044c:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u2705 \u0420\u0435\u0433\u0443\u043b\u044f\u0440\u043d\u043e \u043f\u0443\u0431\u043b\u0438\u043a\u043e\u0432\u0430\u0442\u044c\u0441\u044f \u0432 \u043f\u0440\u043e\u0444\u0438\u043b\u044c\u043d\u044b\u0445 \u043c\u0435\u0434\u0438\u0430.<\/li>\n\n\n\n<li>\u2705 \u0423\u0447\u0430\u0441\u0442\u0432\u043e\u0432\u0430\u0442\u044c \u0432 \u043e\u0442\u0440\u0430\u0441\u043b\u0435\u0432\u044b\u0445 \u0440\u0435\u0439\u0442\u0438\u043d\u0433\u0430\u0445, \u043a\u043e\u043d\u043a\u0443\u0440\u0441\u0430\u0445, \u0444\u043e\u0440\u0443\u043c-\u043e\u0431\u0437\u043e\u0440\u0430\u0445.<\/li>\n\n\n\n<li>\u2705 \u0421\u043e\u0437\u0434\u0430\u0442\u044c \u0431\u0440\u0435\u043d\u0434\u043e\u0432\u044b\u0439 \u043a\u0430\u043d\u0430\u043b \u0432 YouTube \u0438\u043b\u0438 Telegram.<\/li>\n\n\n\n<li>\u2705 \u041f\u043e\u0434\u0434\u0435\u0440\u0436\u0438\u0432\u0430\u0442\u044c \u0430\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u0432 \u0441\u043e\u0446\u0441\u0435\u0442\u044f\u0445 (LinkedIn, VK, Instagram).<\/li>\n\n\n\n<li>\u2705 \u041c\u043e\u043d\u0438\u0442\u043e\u0440\u0438\u0442\u044c \u0443\u043f\u043e\u043c\u0438\u043d\u0430\u043d\u0438\u044f \u0447\u0435\u0440\u0435\u0437 Mention, Brand24, \u042f\u043d\u0434\u0435\u043a\u0441.\u0411\u043b\u043e\u0433\u0438.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u041a\u0430\u043a \u0438\u0437\u043c\u0435\u0440\u0438\u0442\u044c:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0420\u043e\u0441\u0442 SOV (Share of Voice) \u0432 \u043f\u043e\u0438\u0441\u043a\u0435 \u0438 AI \u043e\u0442\u0432\u0435\u0442\u0430\u0445 \u043d\u0430 30\u201350 %,<\/li>\n\n\n\n<li>\u0440\u043e\u0441\u0442 \u0431\u0440\u0435\u043d\u0434\u043e\u0432\u044b\u0445 \u0437\u0430\u043f\u0440\u043e\u0441\u043e\u0432 \u043d\u0430 20 % \u0432 Google Search Console.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>7. \u0422\u0435\u0445\u043d\u0438\u0447\u0435\u0441\u043a\u0430\u044f \u043f\u0440\u043e\u0437\u0440\u0430\u0447\u043d\u043e\u0441\u0442\u044c<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0418\u0418 \u0447\u0443\u0432\u0441\u0442\u0432\u0438\u0442\u0435\u043b\u0435\u043d \u043a \u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u0435 \u0438 \u0441\u043a\u043e\u0440\u043e\u0441\u0442\u0438.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0427\u0442\u043e \u0432\u043d\u0435\u0434\u0440\u0438\u0442\u044c:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u2705 \u0421\u043a\u043e\u0440\u043e\u0441\u0442\u044c \u0437\u0430\u0433\u0440\u0443\u0437\u043a\u0438 &gt; 85 \u0432 Lighthouse.<\/li>\n\n\n\n<li>\u2705 \u041e\u043f\u0442\u0438\u043c\u0438\u0437\u0430\u0446\u0438\u044f Core Web Vitals.<\/li>\n\n\n\n<li>\u2705 Sitemap.xml, robots.txt, llms.txt.<\/li>\n\n\n\n<li>\u2705 SSL \u0438 AMP (\u0435\u0441\u043b\u0438 \u043d\u0443\u0436\u043d\u043e).<\/li>\n\n\n\n<li>\u2705 \u041f\u0440\u043e\u0432\u0435\u0440\u043a\u0430 \u0434\u0443\u0431\u043b\u0438\u043a\u0430\u0442\u043e\u0432 \u0438 \u043c\u0443\u0441\u043e\u0440\u043d\u044b\u0445 \u0441\u0442\u0440\u0430\u043d\u0438\u0446.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u041a\u0430\u043a \u0438\u0437\u043c\u0435\u0440\u0438\u0442\u044c:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0423\u043b\u0443\u0447\u0448\u0435\u043d\u0438\u0435 \u0441\u043a\u043e\u0440\u043e\u0441\u0442\u0438 \u043d\u0430 15 \u2013 30 % \u043f\u043e\u0432\u044b\u0448\u0430\u0435\u0442 \u0447\u0430\u0441\u0442\u043e\u0442\u0443 \u0446\u0438\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f \u0418\u0418 \u043d\u0430 20 %.<br><em>(Seo Performance AI Audit 2025)<\/em><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u0418\u0442\u043e\u0433\u043e\u0432\u0430\u044f \u043a\u0430\u0440\u0442\u0430 \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0439 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u044f<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>\u0411\u043b\u043e\u043a<\/strong><\/td><td><strong>\u0414\u0435\u0439\u0441\u0442\u0432\u0438\u0435<\/strong><\/td><td><strong>\u041e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u0439<\/strong><\/td><td><strong>\u0427\u0430\u0441\u0442\u043e\u0442\u0430<\/strong><\/td><td><strong>\u0426\u0435\u043b\u044c<\/strong><\/td><\/tr><tr><td>\u041e\u043f\u044b\u0442<\/td><td>\u0414\u043e\u0431\u0430\u0432\u0438\u0442\u044c \u043a\u0435\u0439\u0441\u044b, \u043e\u0442\u0437\u044b\u0432\u044b, \u0430\u0432\u0442\u043e\u0440\u043e\u0432<\/td><td>\u041c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433<\/td><td>1 \u0440\u0430\u0437 + \u043e\u0431\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u0435<\/td><td>\u041f\u043e\u0432\u044b\u0448\u0435\u043d\u0438\u0435 \u0434\u043e\u0432\u0435\u0440\u0438\u044f<\/td><\/tr><tr><td>\u042d\u043a\u0441\u043f\u0435\u0440\u0442\u043d\u043e\u0441\u0442\u044c<\/td><td>\u0421\u043e\u0437\u0434\u0430\u0442\u044c \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0443 \u044d\u043a\u0441\u043f\u0435\u0440\u0442\u043e\u0432, \u043f\u0443\u0431\u043b\u0438\u043a\u043e\u0432\u0430\u0442\u044c \u0441\u0442\u0430\u0442\u044c\u0438<\/td><td>PR \/ HR<\/td><td>\u0415\u0436\u0435\u043c\u0435\u0441\u044f\u0447\u043d\u043e<\/td><td>\u0420\u043e\u0441\u0442 \u0446\u0438\u0442\u0438\u0440\u0443\u0435\u043c\u043e\u0441\u0442\u0438<\/td><\/tr><tr><td>\u0410\u0432\u0442\u043e\u0440\u0438\u0442\u0435\u0442<\/td><td>\u0417\u0430\u043f\u0443\u0441\u0442\u0438\u0442\u044c PR-\u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044e, \u0441\u043e\u0431\u0440\u0430\u0442\u044c \u0441\u0441\u044b\u043b\u043a\u0438<\/td><td>PR<\/td><td>\u0415\u0436\u0435\u043a\u0432\u0430\u0440\u0442\u0430\u043b\u044c\u043d\u043e<\/td><td>\u0420\u0435\u043f\u0443\u0442\u0430\u0446\u0438\u044f \u0438 \u043e\u0445\u0432\u0430\u0442<\/td><\/tr><tr><td>\u0414\u043e\u0432\u0435\u0440\u0438\u0435<\/td><td>\u041e\u0444\u043e\u0440\u043c\u0438\u0442\u044c \u0441\u0430\u0439\u0442, \u043a\u043e\u043d\u0442\u0430\u043a\u0442\u044b, SSL, \u043f\u043e\u043b\u0438\u0442\u0438\u043a\u0430<\/td><td>IT \/ \u042e\u0440\u0438\u0434\u0438\u0447\u0435\u0441\u043a\u0438\u0439<\/td><td>1 \u0440\u0430\u0437 + \u0440\u0435\u0432\u0438\u0437\u0438\u044f<\/td><td>\u041f\u0440\u043e\u0437\u0440\u0430\u0447\u043d\u043e\u0441\u0442\u044c<\/td><\/tr><tr><td>\u041a\u043e\u043d\u0442\u0435\u043d\u0442<\/td><td>\u041f\u0435\u0440\u0435\u043f\u0430\u043a\u043e\u0432\u0430\u0442\u044c \u0441\u0442\u0430\u0442\u044c\u0438 \u043f\u043e\u0434 GEO, \u0434\u043e\u0431\u0430\u0432\u0438\u0442\u044c FAQ, \u0442\u0430\u0431\u043b\u0438\u0446\u044b<\/td><td>SEO-\u043e\u0442\u0434\u0435\u043b<\/td><td>\u041f\u043e\u0441\u0442\u043e\u044f\u043d\u043d\u043e<\/td><td>\u041f\u043e\u043f\u0430\u0434\u0430\u043d\u0438\u0435 \u0432 AI-\u043e\u0442\u0432\u0435\u0442\u044b<\/td><\/tr><tr><td>\u0420\u0435\u043f\u0443\u0442\u0430\u0446\u0438\u044f<\/td><td>\u041c\u043e\u043d\u0438\u0442\u043e\u0440\u0438\u0442\u044c \u0443\u043f\u043e\u043c\u0438\u043d\u0430\u043d\u0438\u044f, \u043e\u0442\u0437\u044b\u0432\u044b, \u0440\u0435\u0439\u0442\u0438\u043d\u0433\u0438<\/td><td>PR \/ SMM<\/td><td>\u0415\u0436\u0435\u043d\u0435\u0434\u0435\u043b\u044c\u043d\u043e<\/td><td>\u041f\u043e\u0434\u0434\u0435\u0440\u0436\u043a\u0430 \u0438\u043c\u0438\u0434\u0436\u0430<\/td><\/tr><tr><td>\u0422\u0435\u0445\u043d\u0438\u043a\u0430<\/td><td>\u041f\u0440\u043e\u0432\u0435\u0440\u043a\u0430 CWV, sitemap, llms.txt<\/td><td>IT<\/td><td>\u0415\u0436\u0435\u043c\u0435\u0441\u044f\u0447\u043d\u043e<\/td><td>\u0418\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0438\u044f \u0438 \u0434\u043e\u0432\u0435\u0440\u0438\u0435<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udcac <em>\u041c\u0438\u0445\u0430\u0438\u043b \u041c\u044f\u0442\u043e\u0432, <\/em><strong>\u0441\u043f\u0435\u0446\u0438\u0430\u043b\u0438\u0441\u0442 \u043f\u043e \u043f\u0440\u043e\u0434\u0432\u0438\u0436\u0435\u043d\u0438\u044e \u0441\u0430\u0439\u0442\u043e\u0432 \u0438 \u0431\u0440\u0435\u043d\u0434\u043e\u0432 \u0432 GEO<\/strong><em>:<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em><br><\/em>\u201cGEO-\u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0430\u0446\u0438\u044f &#8212; \u044d\u0442\u043e \u0438\u043d\u0432\u0435\u0441\u0442\u0438\u0446\u0438\u044f \u0432 \u0434\u043e\u0432\u0435\u0440\u0438\u0435 \u043a \u0432\u0430\u0448\u0435\u043c\u0443 \u0431\u0440\u0435\u043d\u0434\u0443 \u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430\u043c \u0432\u0430\u0448\u0435\u0439 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438.<br><br>\u0427\u0435\u043c \u0432\u044b\u0448\u0435 \u0432\u0430\u0448\u0430 \u043f\u0440\u043e\u0437\u0440\u0430\u0447\u043d\u043e\u0441\u0442\u044c, \u044d\u043a\u0441\u043f\u0435\u0440\u0442\u043d\u043e\u0441\u0442\u044c \u0438 \u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u043d\u043e\u0441\u0442\u044c, \u0442\u0435\u043c \u0447\u0430\u0449\u0435 \u0438\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u0439 \u0438\u043d\u0442\u0435\u043b\u043b\u0435\u043a\u0442 \u043d\u0435\u0439\u0440\u043e\u043d\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u0431\u0443\u0434\u0435\u0442 \u0432\u044b\u0431\u0438\u0440\u0430\u0442\u044c \u0438\u043c\u0435\u043d\u043d\u043e \u0432\u0430\u0441, \u043a\u043e\u0433\u0434\u0430<br>\u043c\u0438\u043b\u043b\u0438\u043e\u043d\u044b \u043b\u044e\u0434\u0435\u0439 \u0437\u0430\u0434\u0430\u044e\u0442 \u0432\u043e\u043f\u0440\u043e\u0441\u044b \u042f\u043d\u0434\u0435\u043a\u0441\u0443 \u0438 Google.\u201d<\/p>\n\n\n\n<div data-wp-interactive=\"core\/file\" class=\"wp-block-file\"><object data-wp-bind--hidden=\"!state.hasPdfPreview\" hidden class=\"wp-block-file__embed\" data=\"https:\/\/myatov.ru\/wp-content\/uploads\/2025\/10\/\u0411\u043e\u043b\u044c\u0448\u043e\u0439_\u0447\u0435\u043a_\u043b\u0438\u0441\u0442_\u043f\u0440\u0435\u0434\u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u044f_E_E_A_T_2_0.pdf\" type=\"application\/pdf\" style=\"width:100%;height:500px\" aria-label=\"\u0412\u0441\u0442\u0430\u0432\u043a\u0430 \u0411\u043e\u043b\u044c\u0448\u043e\u0438\u0306_\u0447\u0435\u043a_\u043b\u0438\u0441\u0442_\u043f\u0440\u0435\u0434\u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u044f_E_E_A_T_2_0\"><\/object><a id=\"wp-block-file--media-f4c5a385-6afa-401f-b0dc-df66ad8a0380\" href=\"https:\/\/myatov.ru\/wp-content\/uploads\/2025\/10\/\u0411\u043e\u043b\u044c\u0448\u043e\u0439_\u0447\u0435\u043a_\u043b\u0438\u0441\u0442_\u043f\u0440\u0435\u0434\u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u044f_E_E_A_T_2_0.pdf\">\u0411\u043e\u043b\u044c\u0448\u043e\u0438\u0306_\u0447\u0435\u043a_\u043b\u0438\u0441\u0442_\u043f\u0440\u0435\u0434\u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u044f_E_E_A_T_2_0<\/a><a href=\"https:\/\/myatov.ru\/wp-content\/uploads\/2025\/10\/\u0411\u043e\u043b\u044c\u0448\u043e\u0439_\u0447\u0435\u043a_\u043b\u0438\u0441\u0442_\u043f\u0440\u0435\u0434\u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u044f_E_E_A_T_2_0.pdf\" class=\"wp-block-file__button wp-element-button\" download aria-describedby=\"wp-block-file--media-f4c5a385-6afa-401f-b0dc-df66ad8a0380\">\u0421\u043a\u0430\u0447\u0430\u0442\u044c<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>E-E-A-T 2.0 &#8212; \u044d\u0442\u043e \u0441\u0438\u0441\u0442\u0435\u043c\u0430 \u0440\u0435\u043f\u0443\u0442\u0430\u0446\u0438\u0438 \u0432\u0430\u0448\u0435\u0433\u043e \u0431\u0440\u0435\u043d\u0434\u0430 \u0432 \u0433\u043b\u0430\u0437\u0430\u0445 \u0418\u0418.\u041e\u0442 \u043d\u0435\u0451 \u0437\u0430\u0432\u0438\u0441\u0438\u0442, \u043f\u043e\u043f\u0430\u0434\u0451\u0442 \u043b\u0438 \u0432\u0430\u0448 \u0441\u0430\u0439\u0442 \u0432 \u043e\u0442\u0432\u0435\u0442\u044b ChatGPT, Google AI, \u042f\u043d\u0434\u0435\u043a\u0441 GPT, DeepSeek \u0438 \u0434\u0440\u0443\u0433\u0438\u0445 \u043d\u0435\u0439\u0440\u043e\u0441\u0435\u0442\u0435\u0439. 1. Experience (\u041e\u043f\u044b\u0442) \u0418\u0418 \u043f\u0440\u0435\u0434\u043f\u043e\u0447\u0438\u0442\u0430\u0435\u0442 \u0438\u0441\u0442\u043e\u0447\u043d\u0438\u043a\u0438, \u0433\u0434\u0435 \u043e\u043f\u044b\u0442 \u0434\u043e\u043a\u0430\u0437\u0430\u043d, \u0430 \u043d\u0435 \u0437\u0430\u044f\u0432\u043b\u0435\u043d. \u0427\u0442\u043e \u0432\u043d\u0435\u0434\u0440\u0438\u0442\u044c: \u041a\u0430\u043a \u0438\u0437\u043c\u0435\u0440\u0438\u0442\u044c: 2. Expertise (\u042d\u043a\u0441\u043f\u0435\u0440\u0442\u043d\u043e\u0441\u0442\u044c) \u0418\u0418 \u0438\u0449\u0435\u0442 \u0437\u043d\u0430\u043d\u0438\u0435, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[58,1,54],"tags":[],"class_list":["post-6550","post","type-post","status-publish","format-standard","hentry","category-ai-3","category-seo","category-article"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\ud83d\udccb \u0411\u043e\u043b\u044c\u0448\u043e\u0439 \u0447\u0435\u043a-\u043b\u0438\u0441\u0442 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u044f \u043f\u043e \u0432\u043d\u0435\u0434\u0440\u0435\u043d\u0438\u044e E-E-A-T 2.0 - Myatov&amp;Partners<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/myatov.ru\/old2025\/seo\/bolshojj-chek-list-predprinimatelja-po-vnedreniju-e-e-a-t-2-0\/\" \/>\n<meta property=\"og:locale\" content=\"ru_RU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\ud83d\udccb \u0411\u043e\u043b\u044c\u0448\u043e\u0439 \u0447\u0435\u043a-\u043b\u0438\u0441\u0442 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u044f \u043f\u043e \u0432\u043d\u0435\u0434\u0440\u0435\u043d\u0438\u044e E-E-A-T 2.0 - Myatov&amp;Partners\" \/>\n<meta property=\"og:description\" content=\"E-E-A-T 2.0 &#8212; \u044d\u0442\u043e \u0441\u0438\u0441\u0442\u0435\u043c\u0430 \u0440\u0435\u043f\u0443\u0442\u0430\u0446\u0438\u0438 \u0432\u0430\u0448\u0435\u0433\u043e \u0431\u0440\u0435\u043d\u0434\u0430 \u0432 \u0433\u043b\u0430\u0437\u0430\u0445 \u0418\u0418.\u041e\u0442 \u043d\u0435\u0451 \u0437\u0430\u0432\u0438\u0441\u0438\u0442, \u043f\u043e\u043f\u0430\u0434\u0451\u0442 \u043b\u0438 \u0432\u0430\u0448 \u0441\u0430\u0439\u0442 \u0432 \u043e\u0442\u0432\u0435\u0442\u044b ChatGPT, Google AI, \u042f\u043d\u0434\u0435\u043a\u0441 GPT, DeepSeek \u0438 \u0434\u0440\u0443\u0433\u0438\u0445 \u043d\u0435\u0439\u0440\u043e\u0441\u0435\u0442\u0435\u0439. 1. Experience (\u041e\u043f\u044b\u0442) \u0418\u0418 \u043f\u0440\u0435\u0434\u043f\u043e\u0447\u0438\u0442\u0430\u0435\u0442 \u0438\u0441\u0442\u043e\u0447\u043d\u0438\u043a\u0438, \u0433\u0434\u0435 \u043e\u043f\u044b\u0442 \u0434\u043e\u043a\u0430\u0437\u0430\u043d, \u0430 \u043d\u0435 \u0437\u0430\u044f\u0432\u043b\u0435\u043d. \u0427\u0442\u043e \u0432\u043d\u0435\u0434\u0440\u0438\u0442\u044c: \u041a\u0430\u043a \u0438\u0437\u043c\u0435\u0440\u0438\u0442\u044c: 2. Expertise (\u042d\u043a\u0441\u043f\u0435\u0440\u0442\u043d\u043e\u0441\u0442\u044c) \u0418\u0418 \u0438\u0449\u0435\u0442 \u0437\u043d\u0430\u043d\u0438\u0435, [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/myatov.ru\/old2025\/seo\/bolshojj-chek-list-predprinimatelja-po-vnedreniju-e-e-a-t-2-0\/\" \/>\n<meta property=\"og:site_name\" content=\"Myatov&amp;Partners\" \/>\n<meta property=\"article:published_time\" content=\"2025-10-21T13:29:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-21T16:41:33+00:00\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u041d\u0430\u043f\u0438\u0441\u0430\u043d\u043e \u0430\u0432\u0442\u043e\u0440\u043e\u043c\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u041f\u0440\u0438\u043c\u0435\u0440\u043d\u043e\u0435 \u0432\u0440\u0435\u043c\u044f \u0434\u043b\u044f \u0447\u0442\u0435\u043d\u0438\u044f\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 \u043c\u0438\u043d\u0443\u0442\u0430\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/myatov.ru\/old2025\/seo\/bolshojj-chek-list-predprinimatelja-po-vnedreniju-e-e-a-t-2-0\/\",\"url\":\"https:\/\/myatov.ru\/old2025\/seo\/bolshojj-chek-list-predprinimatelja-po-vnedreniju-e-e-a-t-2-0\/\",\"name\":\"\ud83d\udccb \u0411\u043e\u043b\u044c\u0448\u043e\u0439 \u0447\u0435\u043a-\u043b\u0438\u0441\u0442 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u044f \u043f\u043e \u0432\u043d\u0435\u0434\u0440\u0435\u043d\u0438\u044e E-E-A-T 2.0 - Myatov&amp;Partners\",\"isPartOf\":{\"@id\":\"https:\/\/myatov.ru\/old2025\/#website\"},\"datePublished\":\"2025-10-21T13:29:34+00:00\",\"dateModified\":\"2025-10-21T16:41:33+00:00\",\"author\":{\"@id\":\"https:\/\/myatov.ru\/old2025\/#\/schema\/person\/14001775562b0be3f396cbb2079e877c\"},\"breadcrumb\":{\"@id\":\"https:\/\/myatov.ru\/old2025\/seo\/bolshojj-chek-list-predprinimatelja-po-vnedreniju-e-e-a-t-2-0\/#breadcrumb\"},\"inLanguage\":\"ru-RU\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/myatov.ru\/old2025\/seo\/bolshojj-chek-list-predprinimatelja-po-vnedreniju-e-e-a-t-2-0\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/myatov.ru\/old2025\/seo\/bolshojj-chek-list-predprinimatelja-po-vnedreniju-e-e-a-t-2-0\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\u0413\u043b\u0430\u0432\u043d\u0430\u044f \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0430\",\"item\":\"https:\/\/myatov.ru\/old2025\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\ud83d\udccb \u0411\u043e\u043b\u044c\u0448\u043e\u0439 \u0447\u0435\u043a-\u043b\u0438\u0441\u0442 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u044f \u043f\u043e \u0432\u043d\u0435\u0434\u0440\u0435\u043d\u0438\u044e E-E-A-T 2.0\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/myatov.ru\/old2025\/#website\",\"url\":\"https:\/\/myatov.ru\/old2025\/\",\"name\":\"Myatov&amp;Partners\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/myatov.ru\/old2025\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ru-RU\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/myatov.ru\/old2025\/#\/schema\/person\/14001775562b0be3f396cbb2079e877c\",\"name\":\"admin\",\"sameAs\":[\"https:\/\/myatov.ru\"],\"url\":\"https:\/\/myatov.ru\/old2025\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\ud83d\udccb \u0411\u043e\u043b\u044c\u0448\u043e\u0439 \u0447\u0435\u043a-\u043b\u0438\u0441\u0442 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u044f \u043f\u043e \u0432\u043d\u0435\u0434\u0440\u0435\u043d\u0438\u044e E-E-A-T 2.0 - Myatov&amp;Partners","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/myatov.ru\/old2025\/seo\/bolshojj-chek-list-predprinimatelja-po-vnedreniju-e-e-a-t-2-0\/","og_locale":"ru_RU","og_type":"article","og_title":"\ud83d\udccb \u0411\u043e\u043b\u044c\u0448\u043e\u0439 \u0447\u0435\u043a-\u043b\u0438\u0441\u0442 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u044f \u043f\u043e \u0432\u043d\u0435\u0434\u0440\u0435\u043d\u0438\u044e E-E-A-T 2.0 - Myatov&amp;Partners","og_description":"E-E-A-T 2.0 &#8212; \u044d\u0442\u043e \u0441\u0438\u0441\u0442\u0435\u043c\u0430 \u0440\u0435\u043f\u0443\u0442\u0430\u0446\u0438\u0438 \u0432\u0430\u0448\u0435\u0433\u043e \u0431\u0440\u0435\u043d\u0434\u0430 \u0432 \u0433\u043b\u0430\u0437\u0430\u0445 \u0418\u0418.\u041e\u0442 \u043d\u0435\u0451 \u0437\u0430\u0432\u0438\u0441\u0438\u0442, \u043f\u043e\u043f\u0430\u0434\u0451\u0442 \u043b\u0438 \u0432\u0430\u0448 \u0441\u0430\u0439\u0442 \u0432 \u043e\u0442\u0432\u0435\u0442\u044b ChatGPT, Google AI, \u042f\u043d\u0434\u0435\u043a\u0441 GPT, DeepSeek \u0438 \u0434\u0440\u0443\u0433\u0438\u0445 \u043d\u0435\u0439\u0440\u043e\u0441\u0435\u0442\u0435\u0439. 1. Experience (\u041e\u043f\u044b\u0442) \u0418\u0418 \u043f\u0440\u0435\u0434\u043f\u043e\u0447\u0438\u0442\u0430\u0435\u0442 \u0438\u0441\u0442\u043e\u0447\u043d\u0438\u043a\u0438, \u0433\u0434\u0435 \u043e\u043f\u044b\u0442 \u0434\u043e\u043a\u0430\u0437\u0430\u043d, \u0430 \u043d\u0435 \u0437\u0430\u044f\u0432\u043b\u0435\u043d. \u0427\u0442\u043e \u0432\u043d\u0435\u0434\u0440\u0438\u0442\u044c: \u041a\u0430\u043a \u0438\u0437\u043c\u0435\u0440\u0438\u0442\u044c: 2. Expertise (\u042d\u043a\u0441\u043f\u0435\u0440\u0442\u043d\u043e\u0441\u0442\u044c) \u0418\u0418 \u0438\u0449\u0435\u0442 \u0437\u043d\u0430\u043d\u0438\u0435, [&hellip;]","og_url":"https:\/\/myatov.ru\/old2025\/seo\/bolshojj-chek-list-predprinimatelja-po-vnedreniju-e-e-a-t-2-0\/","og_site_name":"Myatov&amp;Partners","article_published_time":"2025-10-21T13:29:34+00:00","article_modified_time":"2025-10-21T16:41:33+00:00","author":"admin","twitter_card":"summary_large_image","twitter_misc":{"\u041d\u0430\u043f\u0438\u0441\u0430\u043d\u043e \u0430\u0432\u0442\u043e\u0440\u043e\u043c":"admin","\u041f\u0440\u0438\u043c\u0435\u0440\u043d\u043e\u0435 \u0432\u0440\u0435\u043c\u044f \u0434\u043b\u044f \u0447\u0442\u0435\u043d\u0438\u044f":"1 \u043c\u0438\u043d\u0443\u0442\u0430"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/myatov.ru\/old2025\/seo\/bolshojj-chek-list-predprinimatelja-po-vnedreniju-e-e-a-t-2-0\/","url":"https:\/\/myatov.ru\/old2025\/seo\/bolshojj-chek-list-predprinimatelja-po-vnedreniju-e-e-a-t-2-0\/","name":"\ud83d\udccb \u0411\u043e\u043b\u044c\u0448\u043e\u0439 \u0447\u0435\u043a-\u043b\u0438\u0441\u0442 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u044f \u043f\u043e \u0432\u043d\u0435\u0434\u0440\u0435\u043d\u0438\u044e E-E-A-T 2.0 - Myatov&amp;Partners","isPartOf":{"@id":"https:\/\/myatov.ru\/old2025\/#website"},"datePublished":"2025-10-21T13:29:34+00:00","dateModified":"2025-10-21T16:41:33+00:00","author":{"@id":"https:\/\/myatov.ru\/old2025\/#\/schema\/person\/14001775562b0be3f396cbb2079e877c"},"breadcrumb":{"@id":"https:\/\/myatov.ru\/old2025\/seo\/bolshojj-chek-list-predprinimatelja-po-vnedreniju-e-e-a-t-2-0\/#breadcrumb"},"inLanguage":"ru-RU","potentialAction":[{"@type":"ReadAction","target":["https:\/\/myatov.ru\/old2025\/seo\/bolshojj-chek-list-predprinimatelja-po-vnedreniju-e-e-a-t-2-0\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/myatov.ru\/old2025\/seo\/bolshojj-chek-list-predprinimatelja-po-vnedreniju-e-e-a-t-2-0\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\u0413\u043b\u0430\u0432\u043d\u0430\u044f \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0430","item":"https:\/\/myatov.ru\/old2025\/"},{"@type":"ListItem","position":2,"name":"\ud83d\udccb \u0411\u043e\u043b\u044c\u0448\u043e\u0439 \u0447\u0435\u043a-\u043b\u0438\u0441\u0442 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u044f \u043f\u043e \u0432\u043d\u0435\u0434\u0440\u0435\u043d\u0438\u044e E-E-A-T 2.0"}]},{"@type":"WebSite","@id":"https:\/\/myatov.ru\/old2025\/#website","url":"https:\/\/myatov.ru\/old2025\/","name":"Myatov&amp;Partners","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/myatov.ru\/old2025\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ru-RU"},{"@type":"Person","@id":"https:\/\/myatov.ru\/old2025\/#\/schema\/person\/14001775562b0be3f396cbb2079e877c","name":"admin","sameAs":["https:\/\/myatov.ru"],"url":"https:\/\/myatov.ru\/old2025\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/myatov.ru\/old2025\/wp-json\/wp\/v2\/posts\/6550","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/myatov.ru\/old2025\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/myatov.ru\/old2025\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/myatov.ru\/old2025\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/myatov.ru\/old2025\/wp-json\/wp\/v2\/comments?post=6550"}],"version-history":[{"count":5,"href":"https:\/\/myatov.ru\/old2025\/wp-json\/wp\/v2\/posts\/6550\/revisions"}],"predecessor-version":[{"id":6591,"href":"https:\/\/myatov.ru\/old2025\/wp-json\/wp\/v2\/posts\/6550\/revisions\/6591"}],"wp:attachment":[{"href":"https:\/\/myatov.ru\/old2025\/wp-json\/wp\/v2\/media?parent=6550"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/myatov.ru\/old2025\/wp-json\/wp\/v2\/categories?post=6550"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/myatov.ru\/old2025\/wp-json\/wp\/v2\/tags?post=6550"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}